Identity Event is an event creator focused on premium sport and lifestyle experiences, with core projects in golf, tennis, luxury gatherings, and motorsport. The brand speaks to partners who expect high production value and a consistent, polished image.

The visual identity centers on a compact IE monogram and crisp wordmark, supported by a luminous gradient system in cyan, magenta, and yellow over deep navy and white. The tagline “Events, Sport, and Glam.” anchors the voice across applications. A precise grid, modular panels, and soft glow treatments create depth and flexibility for banners, outdoor billboards, badges, stationery, and digital touchpoints. The result is a cohesive, contemporary brand that elevates Identity Event’s presence and aligns with its premium positioning.